design

Design · the site's surfaces

The design home.

Everything for designing the site behind one door. Publish widgets with your own images and copy, browse the embeddable widget catalog, read the live brand system, tune the map-icon palette, and make location lockups. The place a design session starts.

The tools
Reference · search
Design Reference
One search across your Trawl captures and Resources for design reference, narrowed by your design words.
Reference · ideas
Design Reference · Ideas
Formats, business models and moves worth logging, newest first, filtered by Business, Format and Editorial.
Reference · media
Design Reference · Media
Your Media Desk publications, newsletters and platforms, each marked In or Out of the library.
Library · your photos
Photos
Upload, find and attach your photos to a recipe, place, brand or story. Edits are made as a copy.
Publisher · verticals
Embed Studio
The get-to-market seam. Pick a vertical (media, brand) + entity or collection + layout, preview live, copy the Squarespace iframe. DB-live — desk edits update the embed automatically.
Publisher · widgets
Widget Editor
Publish any param/record widget with your own images and copy. Get the shareable URL and the Squarespace iframe embed in one place. Curator-gated.
Catalog
Widgets
The embeddable widget catalog — title band, feature card, teaser tile, text tile, stays. Live previews, URLs, and copy-paste iframe embeds for Squarespace.
System · status
Design Status
Brands, Media Diet, Travel and Food across library, group, search, card, widgets and social: what is settled, what is moving, where a brief is missing, and the briefs to write next.
System · checked every time
Design Rules
Everything you have asked for this summer, in your words: colour, type, filters, cards, words, images. Every new tool or mock is graded against it before you see it.
System · where places are
Where Places Are
The address guidance you approved on 6 Oct: how every place gets its address, pin and guide, the special cases (makers with no public address, hard to find, closed, duplicates), and the publish gate that warns before Live.
System · source of truth
Brand Standards
The living design language — canonical palette with click-to-copy hex, the four verdict badges, the IvyPresto-light + Helvetica type system, and button/shape standards. Read against this for any CANAVA surface.
System · logo motion
Logo motion
The approved logo animations, Constellation and Blur in, in light and dark at 16:9 and 9:16. Previews and downloads in Brand Standards.
Palette
Map Icons & Palette
Every pin glyph at actual map scale + live category-color editor. Hex changes here re-tint the map on next refresh.
Marks · for layouts
Location Lockups
Type a city, get the globe-and-place-name lockup as a transparent file for reposts and content. Story-sized by default so the transparency survives the trip to Instagram. Same family as the map icons.

These are the design tools. As new design tools ship, add them here. (Unlike Journey's guides, these cards are a fixed tool set rather than DB-backed rows — DB-backing is a follow-up if the design surface ever needs a dynamic list.)

Explorations · brand format mocks
Teaser
Brand Tiles
Four tile directions for the top of the funnel — photo hero, editorial index (no-photo fallback), values-forward, and photo chip. The entry layer that earns the tap.
Whole page
Brand Hero Page
The fully-expanded brand page — at-a-glance facts, verdict + values container, story, where-sold, ownership, impact numbers, and materials. Calculating and narrative together.
Amplify
Brand Social Kit
The funnel out into the feed — IG story units, a clickable four-slide carousel, and made-for-you share cards. Every asset renders from the same brand record.
Research preview
Ridwell
A real brand poured into the hero-page layout — sourced facts, impact numbers, the values container, and the debate. Static preview; the wired live version replaces it once the record ships.
Design study · IA
The Information Ladder
Bones for the sliding threshold — how a brand goes robust-at-the-peak then funnels to an entry anyone can meet. Two directions: one page that deepens, or a family of surfaces. Speaks to the all-in reader and the tune-out-early one.
Design study · north star
The Case for Less
The reference study behind our look — Monocle, Kinfolk, Aman, The Row, Apple, Loewe, T Magazine — distilled into six principles for moving from a utility grid to an editorial object. Restraint as integrity.
The mark · emblems
The Emblem
Actual marks, not words — the Facet, the Convergence, the Seal — drawn to live beside the wordmark and read in a shop window. One mark for a full yes (B Corp now, Michelin tiers later); conveys the whole sweet spot at once.
The vernacular · language
The Vernacular
F*ck Yes as the public badge — the rating language dressed in IvyPresto so playful and sophisticated run together. The mark, the card a brand shares, the four-state vocabulary, and the site lockup. This is the direction.
The mark · early study
Badge Study
How the great rating systems work (Michelin, B Corp, James Beard) and five directions for a shareable CANAVA mark — "A CANAVA Yes," Keeper, In the Canon, the Noted/Loved/Canon ladder, and the lockup — plus the inverse Hard No callout.

Design explorations — mocks with temp photos and sample copy, parked here while the brand format is decided. Not production surfaces yet.